http://www.inspeier.com/blog daily 0.75 2026-01-21 https://images.squarespace-cdn.com/content/v1/55c38a9be4b0d25cdccea5b0/1457043206852-0V4N4KLIT4O8NFSWWVQW/InSpeier+CX+Manifesto.png Customer Experience Blog http://www.inspeier.com/blog/2026/1/21/the-inspeier-guide-to-survey-length-amp-engagement monthly 0.5 2026-01-21 https://images.squarespace-cdn.com/content/v1/55c38a9be4b0d25cdccea5b0/1769029622666-OPQD3CTODETS3DUS661T/customer-satisfaction-online-survey-form.jpg Customer Experience Blog - The InSpeier Guide to Survey Length & Engagement - Make it stand out Whatever it is, the way you tell your story online can make all the difference. http://www.inspeier.com/blog/2016/3/3/d5o0j4mw57ts50hvvjt271lzq8anl5 monthly 0.5 2025-07-14 https://images.squarespace-cdn.com/content/v1/55c38a9be4b0d25cdccea5b0/1457112603344-CGT23VZ89QCNTOU7AKFX/image-asset.jpeg Customer Experience Blog - Customer Experience Hierarchy InSpeier Customer Experience Hierarchy http://www.inspeier.com/blog/2016/3/4/using-qualitative-and-quantitative-research-in-cx monthly 0.5 2016-03-30 https://images.squarespace-cdn.com/content/v1/55c38a9be4b0d25cdccea5b0/1457456810681-T7QTGNKMLLE4MC3569UM/Quant+Qual+Cartoon+%40MattPLavoie Customer Experience Blog - Combining qualitative and quantitative research in CX Image Credit: @MattPLavoie http://www.inspeier.com/blog/2016/3/3/principles-of-customer-experience monthly 0.5 2016-03-22 https://images.squarespace-cdn.com/content/v1/55c38a9be4b0d25cdccea5b0/1458053208933-3N4MGDE3T4N471UEDQVM/Customer+Experience+Principles Customer Experience Blog - Principles of Customer Experience InSpeier Customer Experience Guiding Principles http://www.inspeier.com/blog/2016/3/3/irnjpvcxvhzor8fsttnzx0led5v6vc monthly 0.5 2016-03-17 https://images.squarespace-cdn.com/content/v1/55c38a9be4b0d25cdccea5b0/1458233521405-CASV0MW4W8TA2QM13W60/CX+Hierarchy Customer Experience Blog - Measuring Customer Experience InSpeier CX Hierarchy http://www.inspeier.com/blog/2016/3/3/what-is-customer-experience-cx-anyway monthly 0.5 2016-03-04 https://images.squarespace-cdn.com/content/v1/55c38a9be4b0d25cdccea5b0/1457110853272-J5BMINBZPH85H4OSV8UP/How+well+do+you+know+your+customers%3F Customer Experience Blog - What is Customer Experience (CX) Anyway? http://www.inspeier.com/blog/2016/3/3/customer-experience-manifesto monthly 0.5 2018-03-09 https://images.squarespace-cdn.com/content/v1/55c38a9be4b0d25cdccea5b0/1457043601721-PTJUE57WCSVG034VHX1L/Make+Your+Customers+Happy+CX+Manifesto Customer Experience Blog - Customer Experience Manifesto http://www.inspeier.com/blog/tag/six+sigma monthly 0.5 http://www.inspeier.com/blog/tag/data monthly 0.5 http://www.inspeier.com/blog/tag/CX+measurement monthly 0.5 http://www.inspeier.com/blog/tag/csat monthly 0.5 http://www.inspeier.com/blog/tag/NPS monthly 0.5 http://www.inspeier.com/blog/tag/analytics monthly 0.5 http://www.inspeier.com/blog/tag/customer+satisfaction monthly 0.5 http://www.inspeier.com/blog/tag/CX monthly 0.5 http://www.inspeier.com/blog/tag/cx monthly 0.5 http://www.inspeier.com/blog/tag/customer+loyalty monthly 0.5 http://www.inspeier.com/blog/tag/guiding+principles monthly 0.5 http://www.inspeier.com/blog/tag/manifesto monthly 0.5 http://www.inspeier.com/blog/tag/customer+experience monthly 0.5 http://www.inspeier.com/journey-mapping daily 0.75 2019-11-15 https://images.squarespace-cdn.com/content/v1/55c38a9be4b0d25cdccea5b0/1549567392767-Q6JX9EGR5U8I6RSQ56YY/InSpeier+Sample+Journey+Map+2019.jpg Customer Journey Maps https://images.squarespace-cdn.com/content/v1/55c38a9be4b0d25cdccea5b0/1573831476465-X4EGFKA5G9AQHD2UMPB3/image-asset.jpeg Customer Journey Maps - Like a snowflake… No two customer journeys are the same. Not only do we look different, we each take a different path, however slight, to get from point A to point B. It’s the beauty of being human, being independent. I believe inherently we all know this, as people ourselves. But somewhere in the drive from home to work, as we convert from people to marketers or analysts or product creators, we forget. So what to do? InSpeier relies on customer journey maps to help illuminate the differences from one customer journey to another. InSpeier believes in fact-based customer journeys, with primary and secondary research to ensure each journey map is accurate and reliable. Looking for more rationale to convince your leadership team? Read on. https://images.squarespace-cdn.com/content/v1/55c38a9be4b0d25cdccea5b0/1573835414793-P083NTQD5QJAIH7J2LK7/Remodel+B2C+Journey+Map+Sample.jpg Customer Journey Maps https://images.squarespace-cdn.com/content/v1/55c38a9be4b0d25cdccea5b0/1573835475812-Y95KQHVCCBMENEO8CV1U/Journey+Map+Sample+-+2018+B2B.jpg Customer Journey Maps https://images.squarespace-cdn.com/content/v1/55c38a9be4b0d25cdccea5b0/1573835427733-A39QWU7U81V2V24CJYZ6/Woodshop+Journey+Map+Sample.jpg Customer Journey Maps https://images.squarespace-cdn.com/content/v1/55c38a9be4b0d25cdccea5b0/1540956153105-D7ORXHFJLD20HUZJZTU0/image-asset.jpeg Customer Journey Maps M’ed Presents: Journey Mapping Workshop by Meredith Speier November 2019 http://www.inspeier.com/what-we-do daily 0.75 2026-06-18 https://images.squarespace-cdn.com/content/v1/52a74d9ae4b0253945d2aee9/1390513380961-PTHFXE5U2S1FJSLPXUSD/tumblr_mh1iruZWLf1rkz363o1_1280.jpg Customer Experience Insights and Journey Maps https://images.squarespace-cdn.com/content/v1/55c38a9be4b0d25cdccea5b0/1573834642777-PJGMYYP0JFLJ4RA9BXVU/Journey+Map+Sample+-+2018+B2B.jpg Customer Experience Insights and Journey Maps - What we do InSpeier helps companies bring their customers to the forefront of business conversations, to fix pain points, build brand loyalty and drive financial results. http://www.inspeier.com/home daily 0.75 2025-07-14 https://images.squarespace-cdn.com/content/v1/55c38a9be4b0d25cdccea5b0/1444226322910-53CPH7TYUJ5YIMUWZO2J/Screenshot+2015-10-06+13.20.42.png InSpeier Customer Experience Insights http://www.inspeier.com/about daily 0.75 2025-07-14 https://images.squarespace-cdn.com/content/v1/5052176b84aeb45fa5cfcc83/1350441759922-NKU5OB8ZIW62XB889M04/boatmen.png InSpeier Customer Experience Clients - Transient https://images.squarespace-cdn.com/content/v1/55c38a9be4b0d25cdccea5b0/1752517384768-AXFUD7X2ESTUDYXATMBZ/Inspire_Primary_Logo_RGB_DAYLIGHT.png InSpeier Customer Experience Clients https://images.squarespace-cdn.com/content/v1/55c38a9be4b0d25cdccea5b0/1752517629298-PNC579MJ5SO6UK5MRAUS/Medtronic+Logo.png InSpeier Customer Experience Clients https://images.squarespace-cdn.com/content/v1/55c38a9be4b0d25cdccea5b0/1752517887995-DZGMZVD6F1XQVRPMMFJD/Boston_Scientific_Logo.png InSpeier Customer Experience Clients https://images.squarespace-cdn.com/content/v1/55c38a9be4b0d25cdccea5b0/1752518040769-BU8XA1R51LJPA2AZLA2Y/Thrivent+Logo.png InSpeier Customer Experience Clients https://images.squarespace-cdn.com/content/v1/55c38a9be4b0d25cdccea5b0/1444157041494-JICD3CSQHSCSLBJIQ7IL/Be-the-Match-logo.jpg InSpeier Customer Experience Clients https://images.squarespace-cdn.com/content/v1/55c38a9be4b0d25cdccea5b0/1444157052635-R2KBOENWORHUE7F08OOP/gracologo.gif InSpeier Customer Experience Clients https://images.squarespace-cdn.com/content/v1/55c38a9be4b0d25cdccea5b0/1549566072334-KPMIBUWOB5RWB60LAUM7/starwood+logo.png InSpeier Customer Experience Clients https://images.squarespace-cdn.com/content/v1/55c38a9be4b0d25cdccea5b0/1752518340195-YZQ0OF5J9U3FQZ6I7A5K/cliqstudios-2018logo-horiz_1500x350.jpg InSpeier Customer Experience Clients https://images.squarespace-cdn.com/content/v1/55c38a9be4b0d25cdccea5b0/1444157139122-VNA3YGNZ61DGPI34DQJ5/best-buy-logo-png.png InSpeier Customer Experience Clients https://images.squarespace-cdn.com/content/v1/55c38a9be4b0d25cdccea5b0/1444157085951-KCURHNRLO8OUW6560CJX/Medica-Logo.png InSpeier Customer Experience Clients https://images.squarespace-cdn.com/content/v1/55c38a9be4b0d25cdccea5b0/1573837405296-9O27AS3YCIV2XNHUD65R/Optum+Logo.jpg InSpeier Customer Experience Clients https://images.squarespace-cdn.com/content/v1/55c38a9be4b0d25cdccea5b0/1549566095610-ZHE6JGOX8JV3N115SL45/united-healthcare-logo.jpg InSpeier Customer Experience Clients https://images.squarespace-cdn.com/content/v1/55c38a9be4b0d25cdccea5b0/1444157109985-ROLPQ99MHKTH5QCWYK7I/tennant-logo.png InSpeier Customer Experience Clients https://images.squarespace-cdn.com/content/v1/55c38a9be4b0d25cdccea5b0/1573837405490-XJ25HT6YUIJV6A1UB94G/Bellacor+Logo.png InSpeier Customer Experience Clients https://images.squarespace-cdn.com/content/v1/55c38a9be4b0d25cdccea5b0/1444157066159-L7ONBLRG1WPI4EHSTOID/CapellaLogo.jpg InSpeier Customer Experience Clients http://www.inspeier.com/contact daily 0.75 2026-01-15 https://images.squarespace-cdn.com/content/v1/5052176b84aeb45fa5cfcc83/1349817862394-TX3STM31V0TM7UILO6ID/1349812992530.png Need Help Creating Customer Journey Maps - Transient http://www.inspeier.com/home-1 daily 1.0 2026-06-18 https://images.squarespace-cdn.com/content/v1/55c38a9be4b0d25cdccea5b0/1559924640640-484QJWU41A4TZ6AH6AUR/macbook-336704_1920.jpg InSpeier Know your customers. Own your market. InSpeier maps the true behavioral drivers of your audience—whether you're introducing a new innovation or fixing a leaking funnel. We help medtechs, manufacturers, retailers, and agencies look past superficial data to deeply understand how their buyers think, choose, and act. From defining a completely unmapped new customer base to diagnosing why an existing audience stalls, we turn deep consumer intelligence into clear strategies that build trust, drive adoption, and protect your marketing spend. Ensure your strategy hits the mark from day one. https://images.squarespace-cdn.com/content/v1/573cc03cc2ea51f428cb5dd6/1494428317951-R5DJD7STX2TGR03B66PV/20130731_Trade+100_0202.jpg InSpeier Described as the swiss army knife of marketing, the InSpeier team has all the expertise and tools you need to serve as your strategic planning and insight partner. http://www.inspeier.com/systematic-customer-research daily 0.75 2026-06-18 https://images.squarespace-cdn.com/content/v1/55c38a9be4b0d25cdccea5b0/1573838101633-HEHME65BLRUINIT9JW09/image-asset.jpeg Systematic Customer Research - Measuring voice of the customer over time When it’s time to take your insights to the next level and measure progress over time, InSpeier can help. http://www.inspeier.com/about-us daily 0.75 2026-01-21 https://images.squarespace-cdn.com/content/v1/55c38a9be4b0d25cdccea5b0/c356f451-7355-48f3-b14e-a5fb86b4111a/Meredith+Headshot+2024+B.jpg InSpeier Customer Experience experts - Make it stand out Meredith Speier, Founder and Chief Insights Officer, InSpeier http://www.inspeier.com/new-page daily 0.75 2026-06-18 https://images.squarespace-cdn.com/content/v1/55c38a9be4b0d25cdccea5b0/1781811238329-84GY77E7RMJPSNT6G8XO/unsplash-image-W1B2LpQOBxA.jpg Case Studies https://images.squarespace-cdn.com/content/v1/55c38a9be4b0d25cdccea5b0/1781811818730-QDRTPIGYURATUH7SRYI5/unsplash-image-yfmjALh1S6s.jpg Case Studies https://images.squarespace-cdn.com/content/v1/55c38a9be4b0d25cdccea5b0/1781811372655-J4I5R1HOA8OOKY2QVEEC/unsplash-image-U4FyCp3-KzY.jpg Case Studies